Insights

Small business marketing ideas are essential for the growth and success of any small business. But with so many options available, it can be challenging to know where to start. That's why we've put together a comprehensive guide on 10 proven small business marketing ideas that work in 2023. In this article, we cover everything from leveraging social media to creating valuable content, investing in paid advertising, and more. By implementing these proven marketing strategies, small businesses can increase their visibility, connect with their target audience, and drive sales.

Discover the importance of a website audit and how it can improve your website's performance, search engine rankings, and user experience. Discover the various forms of website audits, such as technical, content, and user experience audits, and comprehend the significance of conducting them regularly for the success of your website.

Discover the top 5 places your business should be listed in online directories and platforms to maximize your online visibility and reach potential customers. From Google My Business to Instagram, learn how to effectively promote your business on each platform.

Explore the pros and cons of short-form and long-form content to understand when and how to use each for maximum impact. Learn the benefits of short-form content, such as efficiency and social media effectiveness, and the advantages of long-form content, such as search engine ranking and thought leadership. Get insights and tips on how to effectively use both types of content in your content marketing strategy.

There is no doubt that your website needs to be updated regularly. In the event that you do not give your website the attention that it requires, it will cause you a lot of issues in the future. If properly maintained, a website can be a huge marketing tool that will help drive sales and grow your business.

In order for your small business website to attract leads, rank highly in search engine results pages (SERPs), look amazing on all devices, and meet your specific business needs, you will need to consider a custom website development solution.

Business owners commonly apply the "Set it and Forget it" approach to digital marketing. However, your website is nothing like your Instant Pot. We have some brief insights for you if you plan to hire out the building of your website and then "Set it and Forget it".

We are delighted to announce that 716 Co. is now part of the UpCity community of top B2B service providers!