Sumter, SC · Serving Manning · Camden · Bishopville · Shaw AFB

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Web Design &
Digital Marketing

What to Post on Your Google Business Profile — And How Often

What to post on Google Business Profile — content ideas and posting strategy from 716 Co. Sumter SC

Most business owners don’t know Google Business Profile has a posting feature. Of the ones who do, most have never used it. Of the ones who have, most posted a few times, didn’t notice an immediate result, and forgot about it. That’s actually good news for you — because consistently posting on your GBP is […]

The Right Way to Handle Google Reviews (Good & Bad)

How to handle Google reviews for small business — reputation management guide from 716 Co.

Reviews are one of the most important elements of your Google Business Profile — and one of the most mishandled. Most small business owners fall into one of three patterns: they ignore Google reviews entirely, they respond inconsistently when they remember to, or they panic when a negative one shows up and either fire off […]

How to Get Your Google Business Profile to Show Up in the Map Pack

Google map pack showing three local business listings in search results

The Google map pack — those three local business listings that appear at the top of a search results page alongside a map — is some of the most valuable real estate in local search. When someone searches “web designer near me” or “coffee shop in Sumter” or “plumber open now,” the map pack is […]

Website Redesign for Small Business: 5 Signs It’s Time for a Change

Small business owner reviewing their website on a laptop considering a website redesign

Website redesign for small business owners is one of those things that always gets pushed to the back burner. There’s always something more urgent — a client to call, an order to fulfill, a problem to solve. But here’s the thing: while you’re busy running your business, your website is either winning customers for you […]

What Is a Website Supposed to Do for a Small Business, Church, or School?

What is a website supposed to do — laptop and tablet on a desk representing small business web presence.

What is a website supposed to do? A lot of organizations think it just needs to exist. Put up a page, add a logo, list an address — and the job is done. Others go the opposite direction, pouring time and money into something visually elaborate while the basics get overlooked. The truth is simpler […]

Website Foundations: What Actually Matters (And What Doesn’t)

Modern business website displayed on a laptop in a clean workspace, representing strong website foundations for small businesses

Let me ask you something real quick. Have you ever said, “Our website is done,” and then… never touched it again?Or wondered why it looks fine but doesn’t actually do much? I hear this all the time—from small business owners, church leaders, school administrators, and nonprofit teams. The website gets launched, everyone celebrates, and then […]

How to Rank for “Near Me” Searches

Woman using a smartphone voice search to find local business results and learn how to rank for near me searches

Want to know how to rank for “near me” searches and attract more local customers? This guide walks you through Google Business Profile, schema, reviews, and simple SEO steps to make sure your business shows up when nearby customers are ready to buy.